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The 1978-1979 season was a historic one for AS Roma. After purchasing the rights to Roberto Pruzzo, this was the first year the team engaged in merchandising and selling memorabilia related to the team. This move changed the business landscape of sports forever. Modeled after the clubs trailblazing merchandise, this shirt is a replica from the inaugural year Roma rolled out the new kits featuring a stylized turtleneck and a new logo.
After underperforming on the field, descension within the front office led to the sale of the club at the end of the year. A new dynasty began the following season with another Coppa Italia victory. The beginning of this new era saw Roma once again achieve the great heights the team did back in the 1940's.
Own a piece of history emulating the dawn of a new era for AS Roma, an era that saw AS Roma reaffirm their place in the history of the sport. Our product is delivered free to your doorstep and comes packaged in a giftbox